Bwin’s World Cup landslide profits
July 15, 2010
The 2010 Fifa World Cup held in South Africa recently, resulted in a record turnover volume compared to previous tournaments for publicly listed gaming giant Bwin who saw over 30 million bets closed and 900,000 active punters during the event, of which 213,000 were first time customers.
In comparison to other major football tournaments like EURO 2008, the sportsbook enjoyed a gross gaming revenue increase of just under 40% with an average income of just over 1.1 million Euros per day. These figures are double those generated during the 2006 Fifa World Cup.
Games with the largest number of wagers made included the Spain vs. Germany semi-final, the Netherlands vs. Spain final and finally the Uruguay vs Netherlands semi-final and the most popular wager was a three-way bet (1-X-2) in the 16 group stage on the Netherlands vs. Slovakia match.
Bwin is definitely a major contendor in the gaming industry and currently boasts-over 20 million registered players in more than 25 core markets on a number of platforms including casino, sportsbook, poker room, soft and skill games as well as video and audio streams of top sporting events. With this kind of expertise as well as calculated business ventures such as it’s successful and well timed launch into France as the only international online gaming provider to enter the market with both a sports betting and poker license in June of this year, it’s not difficult to see why Bwin has enjoyed such enormous growth and success. Investors must be smiling!
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